Making cultural heritage available for future generations to enjoy and be inspired by is a major public policy goal in the EU. 3D technologies offer unprecedented opportunities to advance this objective, widening access to culture, supporting digital preservation and fostering the reuse of Europe's cultural assets.
In the 2019 declaration of cooperation on advancing digitisation of cultural heritage, EU Member States recognised the need for ‘a pan-European initiative for 3D digitisation of cultural heritage artefacts, monuments and sites’. The European Commission Recommendation of 2021 on a common European data space for cultural heritage invites EU Member States to set clear digitisation and digital preservation goals. By 2030, Member States are encouraged to ‘digitise in 3D all monuments and sites deemed at risk, 50 % of the most physically visited cultural and heritage monuments, buildings and sites, and pay special attention to specific categories of heritage assets with low level of digitisation’. It also sets ambitious indicative targets for content contribution to Europeana and the data space, both in terms of new high quality records and 3D assets.
‘Twin it! 3D for Europe’s culture’ is a campaign by the European Commission and the Europeana Initiative, under the auspices of the Swedish and Spanish Presidencies of the Council of the EU, culminating during the Belgian Presidency, to support these goals.