This website uses cookies to ensure you get the best experience. By clicking or navigating the site you agree to allow our collection of information through cookies. More info

Portrait of Fiona Mowat

Fiona Mowat

Marketing, Communications and Analytics
Senior Marketing Intelligence Coordinator Europeana Foundation Netherlands, NL

I coordinate Europeana’s marketing intelligence activities relevant to Europeana’s professional audiences - overseeing surveys, market research, and analytics insights. My aim is to make data available via dashboards and reports in order to inform Europeana’s strategies, offer, and product and service developments - as well as to provide a general insight into trends emerging from the cultural sector.

Passionate about culture, data, and the arts, I was delighted to join Europeana in 2018 - moving from my native Scotland to the Netherlands. First working in data aggregation, then as a data analyst in Programme and Business Development, I joined Marketing Communications and Analytics in 2023.

Prior to Europeana, I worked across the cultural sector with physical and digital collections - including cataloguing and digitising rare books, museum objects, and archaeological finds. I hold a PhD in Classics from the University of Edinburgh which focuses on Roman funerary archaeology, art and epigraphy - intersecting with data analysis and digital humanities. I was also very fortunate to be part of an international team who excavated and documented the Dariali Fort in Georgia from 2013-2016.

A digital and cultural generalist, I am always happy to have a chat over a cup of tea with topics ranging from archaeological glass, funerary practices, the importance of 3D digitisation, metadata modelling and more!

News posts