Using consistent colours helps to distinguish our brand and consolidate experiences across our organisation. We use colour to deliberately highlight different aspects of our communications and products.
Our primary palette uses a bright and bold colour together with a contrasting white and black. It is used throughout our products and marketing to direct the eye and highlight important sections. We complement our primary palette with more varied and colourful secondary palette colors to infuse energy and diversity.
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Our secondary palette contains a variety of fresh and vibrant colors. We rely on these colors more frequently within our products and marketing, online and print. When used in conjunction with our primary palette, this palette emboldens and reinforces our brand.
The extended palette consists of all the usable tints and shades of each color in the palette. Solely used on screen, they add an additional colour range to our products and online marketing.