Social Media and Heritage Management - paving the way towards inclusive approaches
This workshop will explore how to use social media data for a more inclusive approach to heritage management.
Social media is often used to by tourists and locals alike to express their opinions about architectural buildings and urban spaces, in particular heritage sites. Many scholars have been using social media to conduct innovative research to engage people, interpret their opinions, and code values associated with heritage attributes.
The workshop is a result of a project called "Public Participation and Consensus in World Heritage management", which aims to facilitate public inclusion in heritage management. The workshop presents an introduction to coding values and attributes of text documents based on two theoretical frameworks (Veldpaus, 2015; Pereira Roders, 2007). It will take you step by step through the stages of the innovative project which codes social media data using Artificial Intelligence (including Natural Language Processing techniques and BERT model).
If you are interested in heritage management and digital humanities, this workshop is for you. Book your free place below.
- Mahda Foroughi