Writing and blogging guidelines
Getting the Europeana tone of voice and style into your writing and blogs
Transforming the world with culture
Getting the Europeana tone of voice and style into your writing and blogs
Every text Europeana writes uses the same style or tone of voice. That consistency helps people know and trust us. Even when talking about technical topics, we remain clear and straightforward, and avoid complex jargon. But we like to show some personality too. We write in an accessible tone of voice that’s inspiring, welcoming, intelligent and relevant to our audience.
If you’re writing a blog for Europeana Professional, thank you! To make sure your article fits in nicely, please send us:
Contact Beth Daley for more information on blogging for Europeana.
Are you a blogger with an interest in arts, culture, history or education? Are you looking for high-quality images, videos or sound archives that you can use for free to illustrate your blogs? Then we would love to collaborate with you.
Take part in our pilot project and become one of our Trusted Bloggers - use Europeana Collections content in your blogs and we’ll help you reach a wider audience!
We will offer you more exposure through visibility on the landing page of Europeana Collections blog. Links to your blog posts will be added to the page sidebar. From there, your posts will be exposed to an international audience.
We'll give you our Trusted Blogger logo to add to your blog. You retain all editorial responsibility, with the freedom to write about the topics that interest you.
If you want to take part, you need to be sponsored by us or one of our current Trusted Bloggers. Get in touch to introduce your blog:
Anke von Heyl: www.kulturtussi.de
Moritz Hoffmann: www.moritz-hoffmann.de
Anne Aschenbrenner: www.kulturfritzen.wordpress.com
Beth Daley: pro.europeana.eu/blog
Once you’ve got your sponsor, there are a few things we’ll ask of you:
You retain all editorial responsibility for your blogs but publish them using the tag ‘Europeana’.
The blogs should feature material from Europeana (e.g. images, sound files, videos) that is openly licensed (Public Domain or Creative Commons) and correctly credited.
The blog should be shared on your social media channels using #EuropeanaBlogger