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Portrait of Marzia Polese

Marzia Polese

Content and digital marketer Silverside Netherlands Academic Research

I am Marzia, an Italian professional living in The Netherlands. Since when I was a child I loved going to museums on Sunday afternoon and landscape paintings were my favourite. As I was growing up, my aesthetic taste was changing (now contemporary and modern art is the love of my life), but not my passion for museums. After having completed a Bachelor degree in Cultural Economics and Management in Venice, I decided to move to Rotterdam to complete my studies with a Master degree in Cultural Management.
I worked in a local museum and cultural foundation in Venice, the Fondazione Querini Stampalia, where I experienced how important is to communicate the collections in the right way, to the right audience. This gave me the drive to pursue my interest and research on marketing and communication strategies for museums, especially online.
Working now more than a year as online marketer and content manager in a Rotterdam-based company allows me to have a professional mindset when it comes to manage the communication and marketing strategy of an organization, thing that is so important for museums, but most of the times underestimated. With my academic knowledge and professional experience, but above all with my enthusiasm, I am sure I can contribute to make Europeana grow.